Alex Kamradt commissioned the design and sold a small number of them through his firm. Wozniak designed a video terminal that he could use to log on to the minicomputers at Call Computer. Jobs later told his biographer that if it hadn't been for Wozniak's blue boxes, "there wouldn't have been an Apple." īy 1972, the two Steves had both withdrawn from the colleges they were attending, Reed College for Jobs and UC Berkeley for Wozniak.
Jobs managed to sell some two hundred blue boxes for $150 each, and split the profit with Wozniak. Their first business partnership began later that year when Wozniak, a self-educated electronics engineer, started to build his original “ blue boxes” that enabled one to make long-distance phone calls at no cost. Steve Jobs and Steve Wozniak, referred to collectively as "the two Steves", first met in mid-1971, when their mutual friend Bill Fernandez introduced then 21-year-old Wozniak to 16-year-old Jobs. Steve Wozniak's " blue box" at the Computer History Museum 6 2011–2020: Restructuring and Apple Watchġ971–1985: Jobs and Wozniak Pre-foundation.4.2 Moving on from colored plastics and the PowerPC G3.4 2001–2007: iPods, iTunes Store, Intel transition.1.8 Macintosh and the "1984" commercial.Apple's worldwide annual revenue in 2010 totaled US$65 billion, growing to US$127.8 billion in 2011 and $156 billion in 2012. As of June 30, 2015, Apple was the largest publicly traded corporation in the world by market capitalization, with an estimated value of US$1 trillion as of August 2, 2018.
The company is also known for its iOS range of smart phone, media player, and tablet computer products that began with the iPhone, followed by the iPod Touch and then iPad. With the introduction of the successful iPod music player in 2001 and iTunes Music Store in 2003, Apple established itself as a leader in the consumer electronics and media sales industries, leading it to drop "Computer" from the company's name in 2007. Jobs subsequently instilled a new corporate philosophy of recognizable products and simple design, starting with the original iMac in 1998. The following year he became the company's interim CEO, which later became permanent. Jobs, who had been ousted from the company in 1985, returned to Apple in 1997 after his company NeXT was bought by Apple.
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on April 1, 1976, to market Wozniak's Apple I desktop computer, and Jobs and Wozniak incorporated the company on January 3, 1977, in Cupertino, California.įor more than three decades, Apple Computer was predominantly a manufacturer of personal computers, including the Apple II, Macintosh, and Power Mac lines, but it faced rocky sales and low market share during the 1990s. Founders Steve Jobs, Steve Wozniak, and Ronald Wayne created Apple Computer Co. Apple's core product lines are the iPhone smartphone, iPad tablet computer, and Macintosh computer line. The company has a chain of retail stores known as Apple Stores. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 Īpple Inc., formerly Apple Computer, Inc., is a multinational corporation that creates consumer electronics, personal computers, servers, and computer software, and is a digital distributor of media content.
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